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Trial Research & Jury Simulation
Gather continuous "moment-to-moment"
responses from an audience during an event "real-time"
with the ARS Pulse™ service.
Pulse employs a flexible numeric rating scale of up to 10 choices.
Using their keypads, respondents are asked to periodically press
the number on the scale that corresponds to their attitude or opinion
at that moment. Every response from each individual keypad is collected
and saved, and a real-time graphic analysis of the group's response
is immediately updated on a video output.
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